TikTokers love a problem, particularly if it includes some form of self-imposed hibernation interval that can remodel their lives and repay in bodily or monetary success.
At the moment, my feed is full of younger individuals collaborating in “The Nice Lock-In,” a three-month problem that started in September and lasts by way of the tip of the 12 months. The aim is that contributors enter January having already accomplished a set of objectives and established sure habits, a jumpstart on “New 12 months, New Me.”
“Locking in” has develop into its personal aesthetic. Movies beneath the #thegreatlockin and #lockingin hashtags function Zoomers in sterile residences sporting impartial exercise garments. They’re often fixing wholesome meals, strolling on treadmills, and making lists in journals, full with timestamps for every exercise. There are inspirational slideshows set to rap songs. Others function soundbites from iconic NBA gamers, like Kobe Bryant and Michael Jordan.
“It’s all about programming your thoughts to go arduous for a dash of time,” says influencer Tatiana Forbes in a TikTok video. “It’s meant to be this time the place you place forth immense effort in some space of your life.”
It’s curious that locking in is a proper problem. With origins in soccer and video-game tradition, the time period itself describes a interval of hyperfocus as a way to get stuff performed. On-line, locking in has develop into the final word Gen-Z mantra. Folks put up about locking in on the gymnasium, locking in at work, locking in to complete books, locking in to remain hydrated, and locking in to easily get by way of the day.
In fact, this collective need for productiveness and private development isn’t a brand new phenomenon. If Gen Z appears obsessive about assigning themselves a listing of objectives each few months, it’s most likely as a result of they witnessed or at the least felt the residual results of millennial hustle tradition. Whereas millennials had been reacting to their very own technology’s misfortune — particularly, the Nice Recession — Zoomers try to shake off the mind rot of digital residing within the pandemic and navigate the financial uncertainty introduced on by synthetic intelligence and the second Trump administration.
So what precisely is Gen Z locking in for, and the way does the mantra manifest of their lives past TikTok? Is locking in an act of resistance, a coping mechanism, or only a efficiency? The reply is a little bit of every part.
Gen Z desires to get off their telephones — with the assistance of their telephones
There are some apparent explanation why younger individuals are craving focus. As a lot as locking in is about finishing duties, for some, it additionally means eliminating distractions. Ideas for locking in on social media persistently embody limiting display screen time earlier than mattress. Some steering is extra excessive, encouraging customers to “lock in and disappear” from social media with the expectation that they’ll ultimately return as their improved self.
Even when the time away from their telephones is momentary, many younger individuals are aspiring to digital minimalism, a time period popularized by Georgetown College professor and writer Cal Newport. There’s now a preferred subreddit dedicated to selling digital minimalism as a life-style, a option to recharge and reside extra deliberately.
Locking in isn’t that totally different from one other idea coined by Newport: deep work. And it’s seemingly simply the Gen Z model of a millennial-era concept. This, in accordance with Newport, refers to “the act of focusing with out distraction on a cognitively demanding activity.” Newport says that, in accordance with younger individuals he’s talked to, locking in is “particularly a response to smartphones” and feeling like they’re “beneath the spell of digital consideration purveyors.”
“It will be not possible for them to keep away from noticing the diploma to which these gadgets are taking them away from basically each significant exercise and manipulating their psychology,” Newport instructed me.
Latest research reveal as a lot. Some 83 p.c of Gen Z respondents mentioned they’ve an unhealthy relationship with their cellphone, in comparison with 74 p.c for different generations, in accordance with the 2024 BePresent Digital Wellness Report. Equally, 72 p.c of Gen Z members surveyed in a 2025 research by Concord Healthcare IT mentioned that their psychological well being would enhance if apps had been “much less addictive.” This 12 months’s Pinterest Summer season Pattern Report discovered that the searches on the platform for “digital detox imaginative and prescient board” had been trending up by 273 p.c.
Nonetheless, the act of being lively, for a lot of, necessitates posting on TikTok or Instagram, which you may say is antithetical to the entire distraction-free idea of locking in. The locked-in life-style falls right into a broader class of in style aspirational content material on-line that, following the COVID-19 pandemic, revolves primarily round wellness and health. There’s social-media capital in wanting like somebody who’s locked in.
So what’s locking in truly inspiring younger individuals to do with their lives? You’d suppose the purpose of getting off your cellphone can be to have interaction in human connection. However Gen Z has constructed a popularity for being the loneliest technology, with larger isolation charges than millennials and Gen X-ers, due partly to pandemic lockdowns and heavier reliance on social media. An unsure economic system can be conserving Gen Z caught in a everlasting cocoon.
Gen Z’s infinite pursuit of a greater self
Locking in defies earlier stereotypes we’ve held about Gen Z and its relationship to work. Gen Z is much from lazy — moderately, research have discovered that Gen Z has a special perspective on their skilled lives than what grind tradition taught millennials. Zoomers are extra targeted on creating work–life steadiness than climbing the company ladder, with solely 6 p.c saying that attaining a management place is a major profession aim, in accordance with a 2025 Deloitte survey. A LinkedIn research additionally discovered that Gen Z was the almost certainly technology to reject jobs that don’t provide versatile work insurance policies. However simply because Gen Z isn’t as desperate to dedicate themselves to an organization doesn’t imply they aren’t busy.
“Gen Z isn’t extra obsessive about productiveness, however moderately, obsessive about productiveness in a special context,” says Kate Lindsay, co-founder of the publication Embedded and co-host of the podcast ICYMI. “Anecdotally, millennials get pleasure from being productive in relation to their profession, whereas Gen Z is extra targeted on productiveness as self-improvement — ‘locking in,’ ‘glowing up,’ and so forth.”
Lindsay sees locking in as a response to our resting state changing into “very passive.” “We’re scrolling, we’re binging, we’re bed-rotting,” she mentioned. “Locking in is a manner of kick-starting ourselves out of that and right into a state that’s extra lively.”
This deal with self-improvement might be defined by a labor market that has develop into extremely aggressive for younger individuals following the COVID-19 pandemic, together with a declining variety of entry-level jobs as a result of AI. A Financial institution of America Institute report discovered that over 13 p.c of unemployed Individuals this previous July had been “new entrants” or these with out prior work expertise, a gaggle that “skews towards Gen Z.”
Whereas “locking in” can seem like a shallow enterprise to some, it permits individuals to “really feel in charge of their lives in an economic system that seemingly gives little safety,” in accordance with freelance author and editor Chiara Wilkinson, who lined “The Nice Lock In” in British Vogue.
“Most of the guarantees we had been offered within the conventional narrative of rising up now appear out of attain for the overwhelming majority of the inhabitants,” Wilkinson instructed me. “Elements like crippling pupil debt, rising home costs, inflation, and bleak graduate prospects — particularly as AI threatens entry-level jobs — have left many Gen Z-ers unhappy with the present state of play.”
In its most radical interpretation, locking in looks like a option to struggle again in opposition to tech firms which have shortened our consideration spans and degraded our social lives. Nevertheless, in its most typical use, the locking-in development exhibits Gen Z pursuing an infinite cycle of self-improvement that doesn’t provide a repair to any of their technology’s issues.
You must marvel: With all these rule-based makes an attempt to enhance their lives, is Gen Z factoring in enjoyable?
“A lot of Gen Z’s worldview is formed by financial anxiousness, and lots of can really feel uneasy after they’re not being productive,” Wilkinson says. “The present financial buildings may make ‘having enjoyable’ troublesome. Even ‘free’ enjoyable, like going for a stroll, or hanging at a mate’s home, comes with a level of trade-off.”
For now, it looks like “locking in” is just a option to get by, not essentially a option to get higher. We’ll know that life for Gen Z has lastly improved after they don’t need to attempt as arduous.
