L.A. Metro actually needs individuals to take their soon-to-be-opened rail line extension, and have provide you with a wildly common advertising methodology to unfold the phrase — a brand new line of merchandise proudly emblazoned with the phrase, “Experience the D.”
The cheeky shirts, accessible each in full size and as crop tops, have turn into a viral sensation, with the preliminary launch promoting out in simply in the future. However these desperate to personal their very own needn’t despair: The transit system introduced shortly earlier than 3 p.m. Friday {that a} restricted batch was again in inventory.
“Should you neeeeeeeeD it GO NOW,” L.A. Metro wrote in an Instagram submit asserting the restock. The T-shirt is on sale for $21 and the crop high for $20. Followers had been inspired to snap them up shortly earlier than they promote out once more.
The shirts’ launch Thursday coincided with the announcement that the primary part of the Metro D Line subway extension will open Could 8, with three new stations connecting Downtown Los Angeles to Beverly Hills. The brand new stations are positioned at Wilshire/La Brea, Wilshire/Fairfax, Wilshire/La Cienega and can collectively serve Koreatown, Miracle Mile, Hancock Park, Carthay Circle, the Fairfax District and Beverly Hills.
In an X submit asserting the T-shirt’s launch, Metro urged Angelenos to “Give the reward of the D earlier than opening day 5.8.2026!” The submit, which has been seen greater than 400,000 instances, sparked loads of discourse within the feedback part.
“Congrats on extending your D line,” the San Diego Metropolitan Transit System wrote on X. “I hope you see numerous Angelenos driving the D for pure enjoyment!”
One other consumer poked enjoyable on the delays in opening the brand new extension: “The issue is that y’all had efficiency anxiousness and nonetheless haven’t even gotten it up but.”
The three.92-mile D-Line addition, budgeted at $3.7 billion, is the primary part of a venture that broke floor greater than a decade in the past.
However when it got here to proudly owning the merch’s double entendre, Metro performed it shy.
“Sure, we’ve seen the web chatter,” the company mentioned in a press release Friday. “We design for transit riders, however we are able to admire that the web will at all times do what the web does.”
The assertion mentioned that the shirts are a part of a sequence encouraging riders to “present a little bit love” and pleasure for his or her favourite line. Metro’s on-line retailer affords equally designed “Experience the” shirts for of its different main strains, as nicely.
“Whether or not you experience the A, the Okay, or any letter in between, we’re simply completely happy individuals are enthusiastic about public transit,” the transit company mentioned.
As soon as all three phases of the deliberate extension are full, the D Line will span roughly 14 miles, connecting L.A. Union Station to Westwood.
Section two of the extension, at present slated to open in spring 2027, will proceed the road’s westward growth, including stations at Beverly Drive and Century Metropolis. Metro then intends to finish the ultimate part of the extension in fall 2027, including stations at Westwood/UCLA and Westwood/VA Hospital.
