A surprising factor influences property decisions across the UK: the number 13 in a house address. Recent research indicates that 26% of individuals hesitate to buy or rent properties featuring this number, driven by longstanding superstitions.
Key Survey Insights
A survey of 2,000 Britons uncovers that among those deterred by address number 13, 58% cite superstition as the reason, while 42% report unease despite lacking personal beliefs in bad luck. An additional 10% remain uncertain about its impact on their choices.
This aversion echoes cultural practices, such as hotels and apartment buildings skipping the 13th floor or labeling it as 12A to sidestep perceived misfortune.
Gender and Regional Variations
Women show slightly higher susceptibility, with 17% avoiding number 13 properties due to superstition, compared to 14% of men. Regionally, Southampton leads at 21%, followed by Plymouth and Nottingham at 19% each. Liverpool records the lowest rate at 10%.
Expert Perspective
“While there’s really no solid, proven reason we should avoid the number 13, it’s clear many of us are going to do so anyway. It’s hard to shake certain superstitions, and our research shows that whether or not the number 13 is unlucky, it could spell difficulty for home sellers and landlords,” states Nathan Blackler, Go.Compare home insurance spokesperson.
Blackler adds, “Strokes of bad luck can happen in any home, no matter your house number. And it’s important to remember that while superstition might not save you, having a good home insurance policy could. So, make sure to compare your options online and select the right level of cover to suit your house and belongings.”
