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Sports

What’s working and what is not three years into the NBA Cup?

Madisony
Last updated: December 17, 2025 6:42 am
Madisony
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What’s working and what is not three years into the NBA Cup?
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Contents
What’s working: The elimination video gamesWhat’s not working: The event constructionWhat’s working: The cashWhat’s not working: The venueWhat’s working: The cup on the court docketWhat’s not working: Every thing else in regards to the courts

The third NBA Cup has come and gone with Tuesday’s championship recreation. The New York Knicks have joined the Milwaukee Bucks and Los Angeles Lakers as champions. The San Antonio Spurs fell simply quick, however nonetheless managed to take house greater than $200,000 because the second-place finisher. And now, the season strikes on as groups flip their consideration again to the much more vital chase towards June’s championship trophy relatively than December’s.

Whereas the NBA Cup won’t ever maintain as a lot sway over groups and followers because the Larry O’Brien Trophy, the aim of this in-season event was to create a secondary occasion that would energize the early portion of the season sufficient to a minimum of give groups out of the operating in Might and June one thing else to compete for. Has the NBA Cup achieved so? Let’s undergo what’s working and what is not three years into the conception of this event.

What’s working: The elimination video games

It is a lesson we be taught and re-learn each April when the NBA’s Play-In Match rolls round. When you put NBA gamers in any kind of winner-take-all format, no matter who these gamers are, the outcomes are usually constructive. Even with out stakes that have an effect on the pursuit of the end-of-season championship, these single-elimination video games produce excessive drama 12 months after 12 months after 12 months. What’s extra, they accomplish that for sudden groups.

One of many defining options of the NBA Cup so far has been its capability to function a launching pad for youthful groups. The Pacers got here out of nowhere to achieve the Cup championship recreation in 2023, however then made the Japanese Convention finals and the NBA Finals in consecutive postseasons. Houston was final 12 months’s breakout crew, and now the Rockets are a championship contender. San Antonio’s run this season was the newest instance.

The one smartest thing the NBA Cup does is take younger groups with out playoff expertise and provides them a barely toned-down simulation of what playoff basketball is like. It offers them high-leverage reps that seemingly do translate to the playoffs afterward, and within the course of, it introduces extra informal followers to groups that they need to anticipate to see fairly a bit extra of within the years to return. It doesn’t matter what adjustments the Cup makes within the coming years, that needs to be the guts of the occasion.

What’s not working: The event construction

The best way the event ends is by and huge a constructive. Every thing that leads as much as that ending? Not a lot. The group stage, irrespective of how they’ve tweaked it, has typically been a failure. Nothing about it seems like a well-known event construction for followers. Merely telling them that video games rely in another way on completely different nights would not minimize it. All of it feels arbitrary. Why are sure groups in sure teams? Why does point-differential matter? There are solutions to those questions. They are not connecting with the informal viewers the league is attempting to draw.

On the very least, the event video games must be performed consecutively. One way or the other, the league must carve out a bit of its calendar to commit totally to this occasion, as a result of in any other case, it is simply an excessive amount of to anticipate the typical fan to know prematurely which nights rely, particularly since that retains altering. This 12 months, it was Fridays with a Tuesday and Wednesday thrown in in the course of the week of Thanksgiving. Up to now, it was Tuesdays and Fridays. 

The actual resolution here’s a single-elimination event. The issue is numbers. The NBA has 30 groups and it will want 32 for a correct five-round knockout occasion. The league may sidestep this problem by giving the 2 reigning NBA finalists first-round byes, advancing 14 different groups and going with a 16-team bracket from there, however as these video games have to rely within the regular-season standings, everybody in all probability must play the identical variety of video games. Maybe bringing in international groups may work, however growth is the best resolution. In a great world, 32 groups would compete with loser’s brackets being created after every spherical. Ultimately, each crew would place between No. 1 and No. 32, with event placement serving as the one postseason tiebreaker.

Hey, talking of postseason tiebreakers, it’s patently absurd that the Cup champion receives no profit within the standings for successful the ultimate recreation. The Spurs and Knicks are each close to the highest of their respective conferences. They needed to play an additional recreation on their schedules, one which the event’s early historical past suggests may hamper them within the coming weeks, once they should play video games that rely. To not even give the successful crew an additional victory within the standings is frankly a farce. It is conceivable for a Cup winner to lose a tiebreaker in April to a crew that it isn’t, actually, tied with in actuality. If a crew wins a recreation between opening evening and the start of the postseason, it has to rely. How will you anticipate followers to take these video games significantly while you will not even award the winner with a win?

What’s working: The cash

There have been various questions earlier than the event started about motivation. How will we get the gamers to care? Ought to successful groups get one other draft decide? A assured playoff slot? Nope. Seems, the NBA bought it proper from the beginning. Gamers will play arduous when they’re financially incentivized to take action — for themselves and for his or her teammates. The extent of effort and high quality of basketball has stood out even towards the backdrop of what has been a superb common season so far.

Even the celebrities appear invested in successful quantities of cash that would not even signify a full recreation examine for them. Why? As a result of they perceive that a lot of their teammates, particularly rookies and two-way gamers, aren’t incomes as a lot. That is been the key sauce for these payouts. They’ve grow to be a team-bonding problem. The celebrities wish to handle their much less well-known teammates, and that is benefitting everybody even after the event ends.

What’s not working: The venue

The pure idea of ending the event in Las Vegas made some sense. It is an occasion city, in any case, and one the NBA is aware of fairly effectively because of Summer season League. They needed flash for these ultimate video games, however additionally they put an unrealistic burden on followers to create it.

Followers did not know whether or not their groups would make it to Vegas till Tuesday or Wednesday of final week. They performed there on Saturday. That is a shorter turnaround than school basketball followers get from the Elite Eight to the Ultimate 4, that are additionally much more vital video games that followers can be way more motivated to journey for.

After which there’s the matter of timing. Christmas is in 9 days. Most individuals with the means to journey already had plans to take action elsewhere later within the month. Asking them to determine the logistics for an impromptu Vegas journey beneath these circumstances was at all times going to be a stretch. The ambiance within the enviornment has mirrored that. The crowds, particularly within the early video games on Saturday, have been fairly lifeless.

The NBA, to its credit score, appears to have acknowledged that. Subsequent 12 months, the semifinals are set to be performed at house venues. The way forward for the championship recreation has reportedly not been determined, and it may probably transfer out of Vegas as effectively. 

What’s working: The cup on the court docket

This event has one fairly easy aesthetic saving grace: the trophy works. It is distinct from the Larry O’Brien trophy, and it is so easy that it really works as a design idea all throughout the court docket. The middle-court emblem clearly works, however including it into the paint is a really good contact that once more helps these video games stand out. That is an idea price retaining, although contemplating the slipping points a few of these courts have created, there appears to be extra work to be achieved relating to execution.


Imagn Pictures

What’s not working: Every thing else in regards to the courts

The colourful courts had been a miss. Even the lighter gold-ish court docket in Vegas is a little bit of a distraction. It was an admirable idea, however followers have sure aesthetic expectations when tuning right into a basketball recreation and a neon inexperienced or blood crimson court docket simply do not meet them. They’re extra distracting than interesting. Maintain it easy subsequent 12 months. Retain the trophy. Ditch the colours.



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