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MANILA, Philippines – If there may be one paramount lesson from the final presidential election, it’s {that a} candidate should put together properly method forward the official marketing campaign interval.
This early, two years earlier than the 2028 elections, those that wish to win Malacañang should already start their campaigns: testing messages, elevating profiles, establishing the presence in a fragmented media panorama.
However marketing campaign for whose votes? Who and what makes up the voters? Did a brand new constituency emerge from the 2025 midterm elections?
To information us by the election rapids, Rappler columnist John Nery is joined by Dr. Ronald Holmes, president of Pulse Asia Analysis, Integrated, the survey agency with one of many longest observe information in polling.
Catch the episode on Wednesday, January 21, at 8 pm.-Rappler.com
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