![[HIPE Stories] Espresso, tradition, and catching rabbits: A Pickup Espresso story](https://www.rappler.com/tachyon/2025/10/hipe-stories-pickup-coffee.jpg "[HIPE Stories] Espresso, tradition, and catching rabbits: A Pickup Espresso story")
Co-founder Jaime González Fernández shares how the espresso truck enterprise flourished within the Philippines
MANILA, Philippines – Endeavor Philippines’ managing director Manny Ayala talks to Jaime González Fernández, co-founder of fast-scaling client model Pickup Espresso.
The 2 look again on how the Spanish expat put up the enterprise collectively along with his co-founders. Along with his aerospace engineering background, Fernández got here to see and recognize the potential of the Philippines market as a spot to begin a espresso model.
Watch Rappler presents HIPE tales on Friday, October 3, at 8 pm on Rappler’s YouTube channel, or bookmark this web page and refresh. – Rappler.com
Hosted by Endeavor Philippines’ Manny Ayala, Rappler presents HIPE [High Impact Pinoy Entrepreneurs] Tales is a brand new present that places the highlight on the subsequent technology of high-impact entrepreneurs within the Philippines.
